Tiki Āhua
BRAND DEVELOPMENT + ART DIRECTION
PRINT DESIGN
DIGITAL MARKETING
Brand development and design for an annual fashion show.
Tiki Ahua is an annual fashion show that takes place in Rotorua, New Zealand and showcases the work of Māori designers and culture. This event featured 22 designers and had a theme inspired by the Māori goddesses of fire, called Ka Mura: Set Alight. The brand consisted of surreal/fantastical photography. Outputs included large billboards, website development, print and digital marketing, programmes and signage.
Photography by Richard Wood
Collateral included digital marketing, signage and AV outputs.
“Seeing the garments of Rotorua designers, including Adrienne Whitewood,
Natura Aura and Taongahuia Maxwell, grace the runway was a great reminder of how much talent there is in this city.”
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